How to Build an Email Marketing Contact List
Effective email marketing starts with a solid foundation of an email list. An interactive email list can be proof of your business growth. You can analyze it and also always stay connected to your potential customers. However, if you have a low-quality email list, the only thing that will rise is the bounce rate and […]
Email Marketing Metrics That Actually Matter in 2024
People may lie, but numbers have a habit not only to tell but also to show you the truth. Similarly, when we talk about email marketing, it is often hard to tell what is actually going on behind the scenes of those emails. Moreover, everyone understands how powerful email marketing is in terms of ROI […]
The Power of Personalization: Crafting Irresistible Email Campaigns
Personalization is the key to market reach these days. It has the potential to boost open rates and increase click-through rates. The average email open rate across industries is 21.33%, which is the era of personalization. People have data at their fingertips, but how can a marketer or team of an email marketing company in […]